SPOT!

Client
D&AD Design Brief
Intro
Introducing SPOT!, a unique bike hire scheme in Hong Kong designed for urban explorers. With vibrant colors and energetic exclamation marks, SPOT! encourages both locals and visitors to discover the city's rich characters and hidden surprises on two wheels. Join us in making every ride an exciting exploration of Hong Kong's landscapes, cultures, and people.
Tag
Branding
Art Direction
Year
2020










