SPOT!

Client

D&AD Design Brief

Intro

Introducing SPOT!, a unique bike hire scheme in Hong Kong designed for urban explorers. With vibrant colors and energetic exclamation marks, SPOT! encourages both locals and visitors to discover the city's rich characters and hidden surprises on two wheels. Join us in making every ride an exciting exploration of Hong Kong's landscapes, cultures, and people.

Tag

Branding

Art Direction

Year

2020

HOMAN CHEUNG 2024
ALL RIGHTS RESERVED
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HOMAN CHEUNG 2024
ALL RIGHTS RESERVED
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HOMAN CHEUNG 2024
ALL RIGHTS RESERVED
BACK TO TOP